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MacChat: BlackBerry comes to Mac desktop
WHADDAYA mean the iPhone isn’t the smartphone of choice for all Mac users?
While many, or even most, Mac users opt for the iPhone due to its Mac-like hardware and software design, and the fact “it just works’’ with their system, it’s not right for everyone. For various reasons, including corporate support or a preference for a physical keyboard, some Mac users opt for the traditional smartphone leader, BlackBerry.
But Mac support for the device has been sadly lacking. BlackBerry maker Research In Motion promised dedicated Mac software years ago but never delivered.
As a stop-gap, RIM licensed the third-party PocketMac for BlackBerry a couple of years back. But, perhaps prompted by the rapid rise of the iPhone, it is finally ready to offer an official solution of its own.
BlackBerry Desktop Manager for Mac appears to have more than a passing resemblance to iTunes, which lets iPhone users synchronise their contacts, calendars, mail and media with their Mac or PC. It will be the next best thing for Mac users who can’t bring themselves to part with their “CrackBerry’’.
RIM says BlackBerry Desktop Manager for Mac will enable users to sync their calendars, contacts, notes and tasks, update the BlackBerry software, add and remove applications, back-up, restore and encrypt data, manage multiple devices and sync iTunes playlists.
But music and video syncing will likely be limited to DRM-free content.
BlackBerry Desktop Manager for Mac will be a free download available in September. It requires Mac OS X 10.5.5 or above. More information at www. blackberry.com/mac. In the meantime users can continue to use PocketMac for BlackBerry, available free at the same address.
The various BlackBerry models still lead the iPhone in smartphone sales with 19.5 per cent of the market, though the iPhone has enjoyed a rapid rise in its first two years to garner a 10.7 per cent share, according to IT research firm Gartner.
To head off the iPhone’s phenomenal uptake, RIM has released touchscreen BlackBerrys and an app store of its own, the App World.
Apple seems content to target the consumer market for now, while corporate users continue to favour BlackBerry for its superior enterprise-level features.
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